The pictures on a small business's website should be its own: the work, the premises, the products and the people. They show a visitor what they will get in a way words cannot.

Where do I get pictures I am allowed to use?

Take them yourself, or pay a photographer and agree in writing that you may use the photographs on your website. A picture found through a search engine belongs to whoever took it, and using it without permission can bring a bill from the owner or their agency.

Free libraries such as Unsplash and Pexels let anyone use their pictures under their own licences, which are worth reading. They suit a background or a general subject, not a picture of what you sell.

How do I take good photographs with a phone?

Use daylight from a window rather than the flash, clean the lens, and hold the phone level. Photograph the subject against a plain background, and take several, so you can choose.

What size should a picture be?

As large as you have it, within the builder's limit. A good builder makes smaller copies for phones and serves each screen the size it needs, so a large original costs a visitor nothing. JPEG suits photographs; PNG suits logos and screenshots.

What is a picture description for?

A picture description, also called alt text, is a sentence saying what the picture shows. Screen readers read it aloud to people who cannot see the picture, and search engines read it to learn what the picture is of. "A three-tier wedding cake with white roses" does both jobs; "IMG_4021" and "cake" do neither.

How does it work on miow?

miow takes pictures up to 10 MB and keeps every one in its own store, and visitors are sent copies sized for their screens. Each picture has a description, and Site health, on a site's owner page, lists the pictures without one. Pictures and video covers adding them.